6 Things you need to do to network successfully

As a professional in business or as a business owner, do you find yourself going to professional networking events without a really clear idea of what you want to gain from it?

Are your staff attending network events but wondering about the value of their efforts?

In this economic climate, professional networking is more important than ever if you want to be successful, win new business or connect with other like-minded people. However, the thought of networking leaves many people cold. To ensure the success of your professional networking endeavours, you need to:

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Dress for the job you want, not the job you have.

We’ve heard this so many times and yet, it is not something we think about on a day to day basis. However, presenting yourself successfully for the job you have is so much more than the clothes you wear. I believe it is also a mind-set in how you feel about yourself and your competencies.  No matter what your skills or experience is, don’t let your personal image ruin your chances to make the best possible impression no matter what the occasion.

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Be Smart, Look Smart for Career Success

Before you even think about updating your wardrobe, you need to update your mind-set.   Given that we spend more than a third of our lives at the office, it’s incredible that we often succumb to any old outfit to wear to work? And yet too often we’re happy to have a blow-out on a party dress that, when you consider its cost-per-wear ratio, makes no sense at all.

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