In today’s image-obsessed society, there’s a lot more pressure on people to look the part, whether they are pitching to a new client, representing the corporate brand or going for a job interview. To survive and thrive in the corporate world, it’s important to project a winning image of confidence, ability and style.
As an employee, you have to think about your messaging – what is your appearance saying about you? Is it saying ‘I take pride in how I dress when going to work and I look impressive?’ Or, ‘I couldn’t really be bothered dressing for work and I don’t look as if I have made any effort?’
We’ve heard this so many times and yet, it is not something we think about on a day to day basis. However, presenting yourself successfully for the job you have is so much more than the clothes you wear. I believe it is also a mind-set in how you feel about yourself and your competencies. No matter what your skills or experience is, don’t let your personal image ruin your chances to make the best possible impression no matter what the occasion.
Before you even think about updating your wardrobe, you need to update your mind-set. Given that we spend more than a third of our lives at the office, it’s incredible that we often succumb to any old outfit to wear to work? And yet too often we’re happy to have a blow-out on a party dress that, when you consider its cost-per-wear ratio, makes no sense at all.